2016 Media and Publicity

  • Worked with local newspapers (Davison Index, and the Tri-City Times highlighting some of the events and programs that were sponsored by our chapter.
  • Recognized Gabe Van Wormer, Producer and Editor of the Michigan-Out-of-Doors TV show as 2016 Media Person of the year at our annual fundraiser dinner in front of more than 990 people. The show has highlighted many SCI projects in Michigan including the Habitat Workgroup in the upper peninsula.
  • Purchased a Billboard to promote our Outdoor Expo and Fundraiser. This was located on a major highway in the Flint area.
  • Show sponsor for Michigan-Out-of-Doors TV show to increase membership and promote SCI.
  • ConQuest 200 television show: Sponsored the closed captioning for hearing impaired. Host and chapter member Doug Roberts has featured the SCI Flint fundraiser and youth deer pole on his show.
  • ABC 12 – On the Trail – Past President Tom Wright promoted our fundraiser and Mission on this news segment and also promoted the youth deer pole.
  • Woods’n’Water Magazine: SCI Flint promoted SCI and our fundraiser in the magazine.
  • Marketing: Hired chapter member John Kupiec’s Canadian-American marketing firm to promote our fundraiser and SCI Flint.
  • Facebook: Used the SCI Flint Facebook Page to highlight SCI Flint projects and promote chapter events
  • Website: Promoted SCI and SCI Flint through the use of our website. We use the site to build excitement of our fundraiser and get nearly 200 visits per day after the fundraiser auction items are posted. Nearly 6,000 visits year-to-date with 62% being first time visitors.
  • Email: We use our email database to send information to our members and other hunters several times a year, to promote our events and alert sportsmen on issues.